Daily Burn And Spartan Race Team Up To Offer On-Demand Obstacle Race Training Program
NEW YORK, Jan. 18, 2017 /PRNewswire/ -- Daily Burn, the leading streaming fitness service offering more than 600 workouts, announces the launch of a first-of-its-kind interactive partnership with Spartan Race, the world leader in obstacle racing. The partnership brings Spartan Race's official training philosophy, Spartan SGX, to the Daily Burn on-demand library, which allows users to work out anytime, anywhere.
Created for users who want to compete in a Spartan Race, or just experience the Spartan lifestyle, this six-week Daily Burn Spartan program will prepare people of all skill levels with workouts that simulate obstacles and challenges a racer will face on a Spartan Race course. The Daily Burn Spartan regimen, the newest addition to Spartan Race's expansive training ecosystem, allows users to train like a Spartan at home, using minimal equipment that can be found in and around the house to increase strength, endurance and athleticism. The workouts are led by Kevin Donoghue, one of the original Spartan Race athletes who served as a team captain on NBC's "Spartan: Ultimate Team Challenge," and completed more than 100 races, with 10 Top Three podium finishes.
"Spartan is one of the most trusted voices in obstacle course racing and providing content from their best-in-class trainers on our platform will enhance the user experience" said Andy Smith, CEO and co-founder of Daily Burn. "This strategic partnership allows us to introduce our service to a new niche, and further differentiates us in the market."
Daily Burn offers an approachable and motivational environment with a focus on finding the perfect personalized workout. By adding specialized training programs like Spartan, the platform helps further deliver on that experience to allow members even more ways to reach their fitness goals.
"Daily Burn is redefining fitness by making training accessible for everyone, which aligns perfectly with the Spartan Race mission," said Joe De Sena, CEO of Spartan Race. "This partnership takes the Spartan Race brand to a whole new level, allowing people to train like a Spartan anywhere and anytime and we are excited to continue expanding the brand's repertoire of lifestyle training products."
Established in 2007 by CEO and co-founder Andy Smith, Daily Burn is a leading streaming fitness service. Daily Burn, an operating business of IAC (NASDAQ: IAC), offers more than 600 streaming workouts taught by certified trainers – everything from cardio to Pilates to bodyweight training. And Daily Burn's unique personalization tools help users discover the perfect workout for their goals and fitness level. Daily Burn has been featured in the New York Times, Vanity Fair, USA Today and Shape, and on the "Today" Show, "Good Morning America" and more. Daily Burn helps people have fun and get fit! For more information, visit dailyburn.com.
Spartan Race is the world's leading obstacle race company and the first of its kind to feature timing and global rankings. With more than 200 events in 30+ countries planned for 2017, Spartan Race has more than 1 million global participants, and offers open heats for all fitness levels as well as competitive and elite heats. With over 5 million passionate social media followers, health and wellness products, as well as the popular NBC television series, Spartan Race has made obstacle racing one of the fastest growing sports—and lifestyles— in the world. Spartan Race features races at three distances, 3+Mile/20+ Obstacle "Sprint," 8+ Mile/25+ Obstacle "Super" and 12+ Mile/30+ Obstacle "Beast," culminating each year in the Reebok Spartan Race World Championship. Visit http://www.spartan.com for more information, a schedule of events, and to register for a race.