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Kiefer UNO Lakefront Arena Extends Ticketing Agreement With Ticketmaster

Friday, November 10, 2006 - 04:00

The Kiefer University of New Orleans (UNO) Lakefront Arena has extended its multi-year ticketing agreement with Ticketmaster, the world's leading ticketing company. The venue is currently being reconstructed following extensive damage caused by Hurricane Katrina and, upon reopening, it will continue to utilize Ticketmaster as its official ticketing company for all events at the Arena. Ticketmaster is providing the Arena with enhanced ticketing technology integrated with sales and marketing distribution programs that will help drive ticket sales while providing a higher level of customer service to event goers. Ticketmaster is also assisting Lakefront Arena with its rebuilding through a donation of new electronic signage that will be installed throughout the venue.

Through the expanded ticketing agreement, Lakefront Arena will utilize Ticketmaster's MailManager system to manage communication with venue patrons about upcoming events, on-sale dates and other special offers. MailManager will also enable the Arena to build and manage permission-marketing databasing programs including the ability to easily generate a variety of valuable transactional and other informational tracking reports. Also, upon reopening, the venue will continue to monitor ticket validation and patron entry using Ticketmaster's AccessManager system to scan the unique barcode printed on each ticket for validation to enter the building.

"Ticketmaster has stood by our side as our loyal and trusted ticketing partner for more than 24 years and they've never failed to deliver the level of customer service we require for our patrons," said Marco A. Perez, General Manager for Kiefer UNO Lakefront Arena. "As we rebuild and refurbish our venue, we're extremely grateful for Ticketmaster's donation of new signage and for sharing in our commitment to build an even stronger business when we reopen our doors in the near future."

"Ticketmaster is honored to continue our relationship with Kiefer UNO Lakefront Arena and to provide new signage to assist with their rebuilding efforts," said Jim Tallman, General Manager, Ticketmaster Louisiana. "As the venue prepares for reopening, our comprehensive suite of products, services and strategic marketing capabilities will be in full swing to support their new business; helping residents and visitors to New Orleans to enjoy live entertainment experiences at the Arena once again."

About Ticketmaster

Ticketmaster is the world's leading ticketing company, providing ticket sales and distribution through www.ticketmaster.com, one of the largest e-commerce sites on the Internet; approximately 6,500 retail Ticket Center outlets; 20 worldwide telephone call centers; and a broad online and offline marketing network. Celebrating its 30th anniversary in 2006, Ticketmaster serves more than 9,000 clients worldwide across multiple event categories, providing exclusive ticketing services for hundreds of leading arenas, stadiums, performing arts venues, museums, and theaters, and sold 119 million tickets valued at $6 billion on behalf of its clients in 2005. Ticketmaster is headquartered in West Hollywood, California and is an operating business of IAC/InterActiveCorp (NASDAQ: IACI).

About Kiefer UNO Lakefront Arena

The Lakefront Arena is situated on the shores of Lake Pontchartrain on the 90-acre grounds of the University's East Campus Events Complex with easy access, secure environment, and ample parking. Until Hurricane Katrina temporarily closed its doors, the Arena had been regularly ranked as a "Top Stop" for the past 14 years. The Lakefront Arena is an ideal destination venue for events whose capacity ranges from 3,000- to 10,000-seat or anything in between. The Lakefront Arena has meeting rooms, an Olympic-size pool, one of the finest in the southeast, an outdoor warm-down pool, and a gymnasium, providing two basketball courts. For additional information on Lakefront Arena, visit www.Arena.UNO.edu.

SOURCE: Ticketmaster

CONTACT: Bonnie Poindexter of Ticketmaster, +1-310-360-2321; or Marco A.
Perez, +1-504-280-7171, for Kiefer UNO Lakefront Arena

Web site: http://www.arena.uno.edu/

Web site: http://www.ticketmaster.com/

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