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The Knot and Evite Say 'I Do' to Online Invitations for Wedding-Related Events

Wednesday, June 11, 2003 - 02:00

Evite ( ), the No. 1 invitation service, and The Knot ( ; AOL Keyword: weddings), the leading online wedding resource, have married some of their key features to take the hassle out of organizing wedding-related events and alleviate the taboo behind publicizing gift registry details. The Knot and Evite have combined their technologies to create one of the Web's most convenient event- planning tools. Through The Knot's interactive Guest List Manager, couples can instantly take advantage of Evite's tools and send invitations, track RSVPs and communicate registry details, all with the click of a mouse.

The Knot has become the first and only wedding website to offer its millions of to-be-weds and party organizers access to Evite's enhanced features. Through this union, brides, grooms and their honor attendants can now send special Knot-branded Evites for events surrounding the wedding such as engagement soirees, bridal showers, and post-wedding brunches. Additional features include the ability of to-be-weds to transfer the invitation list to party organizers who can use it to send invitations, manage RSVPs, chat with partygoers, and keep track of gifts received and thank you notes sent, thereby alleviating the complexities that accompany planning events where the bride and groom are not the event hosts.

To eliminate the social stigma and confusion that usually surround communicating registry details, this groundbreaking tool allows event planners the ability to provide guests a direct link to the wedding couples' gift registry within the event invitation.

"Using Evite to plan our rehearsal dinner was a life saver. We were able to quickly and easily invite our friends and family to the dinner, ask them which type of meal they prefer, and then print out the list and take it directly to the caterer," said Jennifer and Richard Gunton who used Evite to plan recent wedding-related events. "Planning the rehearsal dinner as well as our combined bachelor and bachelorette party was a snap, and was so much fun as it gave our guests the opportunity to write in fun comments."

"With 90% of couples planning their weddings online, there has been a growing popularity of using online invitations for wedding-related events," said Carley Roney, the nation's leading wedding expert and editor in chief of The Knot. "Online invites are an excellent solution for couples needing to organize parties with family and friends scattered across the country -- of course, actual wedding invitations must be sent through the mail."

"Wedding-related events are an increasingly popular category on Evite. In the past year, we've seen a 120% growth in the number of invitations sent in the wedding category, and this year alone Evite users will send more than a million wedding-related invitations," said John Foley, president of Evite. "Through our integration with The Knot, we are making it even easier for couples, maids-of-honor, and best men to plan their events by combining our leading invitation services with The Knot's extensive, best-of-breed wedding resources."

"The Knot is committed to providing the most comprehensive suite of tools and services that make planning a wedding and related events easier for millions of couples across the globe," said David Liu, CEO of The Knot. "We are thrilled about our partnership with Evite, which allows us to offer yet another interactive tool that takes the hassle out of wedding planning and allows couples to plan everything they need for their weddings from a single destination on the World Wide Web."

About Evite

Evite is a free online event planning service designed to give people all the tools they need to plan, host or attend any type of group gathering. Whether it's an activity for five people or five hundred, Evite helps individuals manage event communication and access all the resources necessary for successful activity planning. Evite is an operating business of USA Interactive (NASDAQ: USAI).

About The Knot

The Knot Inc. (OTC: KNOT) (BULLETIN BOARD: KNOT) ( ; AOL keyword: weddings) is one of the world's leading wedding media and services companies, providing today's to-be-weds with comprehensive wedding planning information, interactive tools, and resources. Its award-winning website,, is the leading online wedding destination and wedding content provider to America Online, MSN, and Yahoo!.

The Knot also offers a diverse collection of wedding-planning print publications. The Knot produces a national publication, THE KNOT Magazine, and, through its subsidiary Weddingpages, Inc., publishes WEDDINGPAGES®, regional wedding magazines that reach dozens of U.S. cities. In addition, the company publishes a wedding-planning book trilogy with Random House's Broadway Books and a gift book series with Chronicle Books. The Knot is based in New York and has several other offices across the country.

This press release may contain projections or other forward-looking statements regarding future events or the future financial performance of The Knot. These statements are only predictions and reflect the current beliefs and expectations of The Knot. It is routine for our internal projections and expectations to change as the quarter progresses, and therefore it should be clearly understood that the internal projections and beliefs upon which The Knot bases its expectations may change prior to the end of the quarter. Although these expectations may change, we will not inform you if they do. The Knot's policy is to provide our expectations only once per quarter, and not to update that information until the next quarter. Actual events or results may differ materially from those contained in the projections or forward-looking statements. Some of the factors that could cause actual results to differ materially from the forward-looking statements contained herein include, without limitation, (i) The Knot's unproven business model and limited operating history, (ii) The Knot's history of losses and expectation of significant losses for the foreseeable future, (iii) the significant fluctuation to which The Knot's quarterly revenues and operating results are subject, (iv) the seasonality of the wedding industry and (v) other factors detailed in documents The Knot's files from time to time with the Securities and Exchange Commission, including its recent filings on Forms 10-K and 10-Q. Forward-looking statements in this release are made pursuant to the safe harbor provisions contained in the Private Securities Litigation Reform Act of 1995.

Evite's corporate headquarters is located at 3731 Wilshire Boulevard, Los Angeles, California, 90010; 213-739-3200;

SOURCE: Evite; The Knot

CONTACT: Eric Jaffe of Evite, +1-213-639-8823,; or Amy
Shey Jacobs, PR Manager of The Knot Inc., +1-212-219-8555, ext. 1246,

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