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As Mr. Personality Debuts on Fox TV, Match.com's New Personal Attraction Test Reveals How Many Will Find Your Personality Attractive

Wednesday, April 16, 2003 - 19:40

Monday on the debut of new Fox dating reality show, Mr. Personality, Monica Lewinsky will play host to a bachelorette being courted by 20 single men whom she will only see in masks. Although viewers will see the men underneath the masks, the bachelorette will have to make her dating decisions based on behavior, demeanor and personality. Match.com, a global leader in online dating, invites anyone wondering if their personality has what it takes to make the final selection to take its free Personal Attraction test at www.attraction.match.com.

With more than 300,000 tests having already been completed, Match.com's Personal Attraction test takes a highly individualized approach to assessing and reporting on personality and compatibility, based upon scientific theory and research in the fields of psychology, cognitive science and intelligent systems. It analyzes fourteen core elements of personality and asks for, and learns from, user feedback regarding the accuracy of results. The resulting report is highly visual with graphs and charts and straightforward answers to questions many singles ask, such as:

   --  What are my strengths or the qualities about me that others find
       most appealing?
   --  What are my quirks or shortcomings and who will be most comfortable
       with them?
   --  What percent of men or women are going to find my type appealing?
   --  What qualities draw me to certain people? What turns me off?
   --  How many men or women fit my "ideal" type?

"In the past, the term 'great personality' was used as a code word meaning "not great looking," as we described blind dates we set up for our friends," said Trish McDermott, vice president of romance for Match.com. "The truth, though, is that it is often our personalities, and not necessarily our dazzling smiles, luscious locks of hair or model-like looks that can draw us to the most important people in our lives."

  Resources:
  * Trish McDermott, Match.com's vice president of romance, has frequently
    provided commentary and insight on today's dating reality shows.  She
    has been quoted as a dating expert in Entertainment Weekly, US Magazine,
    USA Today, and on the Today Show, among others.
  * Mark Thompson, Ph.D., CEO of weAttract.com and lead inventor of
    Match.com's Personal Attraction Test, can discuss how science and
    technology can help us to better understand our personality strengths
    and quirks and how others view us as a result.
  * Match.com is able to provide numbers and statistical data specific to
    the dating preferences and opinions of millions of singles currently
    using the site nationally or within a local area.  Broadcast-quality B-
    roll of the Personal Attraction test also available.

  Contact:  Kathleen Roldan, Match.com, 415.913.3136, kathleenr@match.com

PRNewswire -- April 17

SOURCE: Match.com

Web site: http://www.citysearch.com/

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